Every year brings new releases and updates from tech giants like Apple, Samsung, and others. But 2025 is already shaping up to be a bit different. With more attention on AI, foldables, and wearable tech, this year isn’t just about faster phones or thinner laptops — it’s about small shifts that could shape how we use tech every day.
Whether you’re thinking of upgrading or just curious about what’s coming, here’s a quick look at the trends and product releases we’re expecting this year from some of the biggest names in the tech world.
Apple in 2025: Slight Changes, Smart Moves
Apple tends to keep things predictable — which isn’t a bad thing. In 2025, the focus seems to be on refining existing products rather than launching anything totally new.
iPhone 17
According to MacRumors, the iPhone 17 lineup is expected to feature thinner bezels, better battery life, and a stronger focus on AI-driven features in photography and Siri.
There’s also talk about a new ‘iPhone Slim’ that could replace the Plus model.
MacBooks and iPads
With the M3 chips already rolled out in late 2023, Bloomberg reports that Apple is looking at new MacBook models powered by the M4 chip toward the end of 2025. On the iPad side, OLED displays are becoming standard for Pro models.
Vision Pro Expansion
Apple’s Vision Pro headset isn’t expected to get a new version in 2025, but a wider global rollout is expected, especially in Europe and parts of Asia.
Samsung in 2025: Foldables and AI Everywhere
Samsung is leaning hard into foldables and artificial intelligence this year.
Galaxy Z Fold6 and Z Flip6
The Galaxy Z Fold6 is expected to launch mid-2025, with a slimmer design and better hinge durability. Samsung is also working on making their foldables more affordable.
The Z Flip6 might get a bigger cover screen and more AI tools baked into the camera app.
Galaxy S25 Series
Leaks suggest the S25 will include more on-device AI for image editing and performance optimization. It’s not about gimmicks, though — the idea is to make phones more responsive without needing cloud access.
Wearables
Samsung may also introduce new Galaxy Buds with health tracking and a possible Galaxy Ring focused on sleep and wellness metrics, according to Android Authority.
Google, Microsoft, and Others
Google Pixel
Google is expected to release the Pixel 9 in October, continuing its push into AI-powered photography and clean Android experiences. The Verge suggests Pixel 9 will lean heavily into on-device AI features, especially around voice and text tools.
Microsoft
Microsoft’s Surface lineup may get a revamp in 2025, with faster ARM chips and deeper integration with Windows 12, expected to release this year with more AI support for multitasking.
What’s Different About 2025?
It’s less about the devices themselves and more about how they work together. AI is being added to more apps, system settings, and everyday tasks. Phones and laptops might not look dramatically different, but what they do behind the scenes could change a lot.
Plus, companies are getting more serious about sustainability — using recycled materials, offering longer software support, and making repairs easier (finally).
What to Think About Before You Buy
- Do you really need the newest version? Some upgrades are minor. If you already have a good device, maybe wait another year.
- Is the AI useful or just hype? Look for tools that actually improve your experience — not just flashy features.
- Check local pricing and availability. Especially in Egypt, some products take longer to arrive or cost significantly more due to taxes and shipping.
- Trade-in options and payment plans. Some retailers in Egypt now offer instalment plans or trade-in deals — worth checking.
What to Expect?
2025 might not be a year of wild surprises, but it could be one where tech feels a little more personal — and a bit more useful.
Whether you’re waiting on a new MacBook, thinking about trying a foldable, or wondering if it’s time to upgrade your phone, keep an eye on the tools that genuinely make life easier. It’s not always about what’s new — it’s about what actually works for you.
Keep comparing, ask questions, and take your time before you buy. There’s a lot coming this year, but not everything will be worth the rush.